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Hot Off the Press: The In-Store Media Playbook for Retailers

News & insights

Insights, thoughts, and deep dives on in-store retail media.

Articles

[Guide] The In-Store Media Playbook: Manage, Scale, and Monetize Your Network
Article — 1 min read

[Guide] The In-Store Media Playbook: Manage, Scale, and Monetize Your Network

How Brands Can Better Reach Hispanic Audiences with Digital In-Store Advertising
Article — 7 min read

How Brands Can Better Reach Hispanic Audiences with Digital In-Store Advertising

How Brands Can Leverage In-Store Retail Media Over the Holidays
Article — 8 min read

How Brands Can Leverage In-Store Retail Media Over the Holidays

The holidays come with a sizable opportunity for brands hoping to advertise using in-store retail media. Here are tips for making the most of it.

Resources

What Advertisers Should Know 
to Target their Audience in the Supermarket during the Holidays
Ebooks

What Advertisers Should Know to Target their Audience in the Supermarket during the Holidays

Data and insights from 800+ shoppers across the U.S. paired with tips + strategies for your brand's advertising success. IntroductionAre people still shopping in person? What types of advertising campaigns do consumers want to see right now? These questions are top of mind for marketers looking to reach their audience

How Digital Out-of-Home Fits into Your Retail Media Strategy
Ebooks

How Digital Out-of-Home Fits into Your Retail Media Strategy

The Rise of DOOH: What media buyers should know about the rapidly evolving channel
Ebooks

The Rise of DOOH: What media buyers should know about the rapidly evolving channel

What is In-Store Retail Media, and Why is it Gaining Traction?
101s — 7 min read

What is In-Store Retail Media, and Why is it Gaining Traction?

An Introduction to Advertising and the Metaverse
101s — 4 min read

An Introduction to Advertising and the Metaverse

What's the Deal with Third-Party Cookies?
101s — 4 min read

What's the Deal with Third-Party Cookies?

An Introduction to Advertising’s Relationship with Sustainability
101s — 4 min read

An Introduction to Advertising’s Relationship with Sustainability

Company News

Company News

Grocery TV made the Inc. Regionals list for the third year in a row

Company News

Why Grocery TV Is One of Built In’s Best Places to Work (Again!)

Company News

Reimagining In-Store Marketing: Introducing The Digital Ironman